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General Catalyst Article: Doubling Down on Serval: Building Intelligent IT Agents for the AI Era

General Catalyst Article: Doubling Down on Serval: Building Intelligent IT Agents for the AI Era

Investor, General Catalyst posts about Serval's Series A launch

Link to General Catalyst article: https://www.generalcatalyst.com/stories/doubling-down-on-serval


Article re-post:

IT is the nervous system of the modern enterprise, but the systems that support digital-first businesses still run on manual work. As teams race to bring AI into legacy workflows, many are layering intelligence onto architectures built for another era. Our conversations with IT leaders have shown that they don’t just want faster ticket resolution, they want to run leaner, more secure, and more autonomous operations.

We believe the most enduring companies of this generation will use applied AI to fundamentally rethink how work gets done. That’s what Serval is doing with IT services, showing customers what it means for technology to seamlessly run IT operations.

We were the largest investor in Serval’s seed round last year. Now, we’re deepening our partnership by investing in their $47M Series A.


The Intelligent IT Opportunity

Serval was built from day one as an AI-native platform, delivering end-to-end workflow automation. Their agents execute complex IT tasks, reasoning over data, taking action across systems, and continuously improving from context. This foundation lets Serval move faster, integrate deeper, and deliver measurable results where others are still experimenting. 

Serval’s customers talk about freeing entire days of productivity, unlocking unused tooling, and tightening security controls without adding headcount. The company’s AI agents handle onboarding and access management as naturally as they resolve support requests, collapsing what used to be siloed functions into one intelligent layer.

The results are striking. At Verkada, Serval has delivered a 90% reduction in median resolution time. At Perplexity, Serval now handles more than 50% of IT requests with no human interaction. As the company tripled in size, its IT team kept up without adding headcount, automating onboarding, offboarding, and access control—all while strengthening security. As Perplexity’s Head of Security put it, “Serval’s experience is effortless.” 


Why Serval Wins

We first partnered with Serval’s founders, Jake Stauch and Alex McLeod, because of their clear and compelling vision: free IT teams from repetitive work so they can focus on higher-impact problems. 

They are already delivering on this vision, reimagining how IT should work in a world where software can think and act on its own. That impact has led to rapid enterprise adoption, with many of the world’s fastest growing companies (including Mercor, BILT, Together, Clay, and many more) now relying on Serval.

We’re proud to continue our partnership with Jake, Alex, and the entire Serval team as they build the future of intelligent IT operations.

Following the Founders: Why I Joined Serval

Founding Engineer, Kaz Hishida, tells the story of why he joined Serval.

Serval’s Next Chapter: Raising $75M to Build the New Era of Enterprise Automation and Service Management

We helped customers automate more than 50% of their tickets. Sequoia took notice.

Introducing Serval's AI-native access management

Serval's AI-native access management centralizes operations and improves security for IT and security teams

Gartner IT Symposium Recap: Why it matters that Serval is AI-native

Serval's AI native infrastructure provides huge benefits over legacy ITSM platforms.

General Catalyst Article: Doubling Down on Serval: Building Intelligent IT Agents for the AI Era

Investor, General Catalyst posts about Serval's Series A launch

TechCrunch Article: Serval raises $47M to bring AI agents to IT service management

TechCrunch announces Serval's Series A

Announcing $52M Total Raised to Deploy AI Agents for IT

Serval adds $47M in Series A funding, led by Redpoint Ventures with participation from First Round, General Catalyst, Box Group, Bessemer Venture Partners, Chemistry, and others.

Automate 80% of IT tickets in 24 hrs

At JNUC 2025, Serval CEO Jake Stauch showed how IT teams use Serval’s AI agents to automate 80% of help desk tickets in 24 hours. From access requests to onboarding to Jamf-specific workflows. The session highlighted how Serval unifies ITSM, workflow automation, and access management into one secure, AI-native platform used by companies like Perplexity and Verkada.

Oktane Takeaways: Serval + Okta for AI-Native Automation

How Serval works seamlessly for Okta customers

AI Agents for IT: Vibe Coding Verkada Automations with Serval

You don’t need to code to build the Verkada workflows of your dreams. Build automations from natural language prompts, unlocking the potential of Verkada’s APIs.

New Integrations for Enterprise IT: Microsoft, ServiceNow & Workday

Serval integrating with Microsoft, ServiceNow & Workday to support enterprise IT

Introducing Prebuilt Workflows

Installable, ready-made workflows for easier onboarding

Introducing Slack Shortcuts and Manual Ticket Creation

New tools for creating tickets in Serval

Introducing Manager and Multi-step Approvals

New approval features ensure robust controls over AI tool access

Is this the end of IT tickets?

See how IT ticketing is evolving with the deployment of AI agents

Serval Team Member Spotlight: Teddy Wahle

Celebrating Teddy's achievements

Introducing Serval Silent Mode

Keep Serval AI in the background and tag for help when needed

Introducing AI Feedback

Collect user feedback on Serval's AI agent and track changes in a real-time dashboard

Introducing Serval's New Public API

Create tickets from anywhere, embed AI resolutions, and sync users at scale with a single set of REST endpoints and webhooks.

Serval ticketing integration with Jira Service Management and Freshservice

Introducing Serval Integration with Jira Service Management, Freshservice, and Linear

Take advantage of Serval's AI capabilities without replacing your existing ticketing system

Introducing Private Serval Messages with Team Routing

Your own private help desk - for all your requests

Introducing Tasks in Serval Tickets

Say goodbye to Jira checkboxes. Serval tickets now track manual tasks.

Introducing GitHub Automations

Automate GitHub PRs and more from a help desk request

Serval Team Member Spotlight: Derrick Liu

Celebrating Derrick's achievements

Introducing Third Party Knowledge Base Integration

Serval's AI agent answers employee questions using docs from Notion, Confluence, etc.

Introducing Request on Behalf Of

Run workflows on behalf of other users - with approval

automation vs deflection help desk

The Difference between Automation and Deflection in the Help Desk

They not like us

Migrating from Jira Service Management to Serval

It's easier than ever to modernize your ITSM

AI to Help Humans Work Better - Not Take Jobs

AI enables otherwise impractical best practices in IT and security

Introducing Ticket Auto Updates

"Quiet AI" for the modern ITSM

Introducing Serval’s AI-Powered Email Help Desk

AI resolutions to any help desk request over email

Serval Team Member Spotlight: Sebastien Lajeunesse-deGroot

Celebrating Sebastien's achievements at Serval

Introducing Email Support, Internal Notes, Merging, and Image Attachments

Latest features add more capabilities for Serval ITSM

Serval Copilot

AI superpowers for human agents

Introducing Image Recognition

Serval now diagnoses and resolves help desk requests from a screenshot

Serval Team Spotlight: Kaz Hishida

Celebrating Kaz's achievements at Serval

AI Insights

Serval AI categorizes historical tickets and highlights automation opportunities

Making IT Automation Safe and Secure

Guardrails are key to deploying AI in the ITSM

Analytics, Public API, and Serval for Serval Automations

Latest updates for Serval power users

Suggested guidance

Natural Language Approvals, Automated Knowledge Base Updates, and Version Control

New features for help desk automation

Automating the Automation for IT

Natural language workflow builder eliminates friction in building IT automations

Introducing Serval

AI to give IT superpowers

Serval Achieves SOC 2 Type 2 Compliance

Continuing our commitment to data security

Scheduled Workflows

Run workflows on a recurring schedule

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