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Following the Founders: Why I Joined Serval

Following the Founders: Why I Joined Serval

Founding Engineer, Kaz Hishida, tells the story of why he joined Serval.

In April of 2024, I was the second engineer at another startup in the same space when I heard that Jake and Alex were starting Serval. My reaction? “Oh ****”. I had worked with them indirectly at Verkada and knew that if they were building something together, it was something to pay attention to.

A couple of weeks later, Alex reached out. I was curious but initially said no; I felt a responsibility to my team and wanted to see things through. It was the first company where I truly felt my work had a direct impact on the outcome. But Alex and I agreed to stay in touch.

Six months later, when they pitched me again, I noticed their pitch hadn’t changed. They had such a clear vision from the start, and their understanding of the market, despite having never built in the ITSM space before, was spot-on. They saw the gap clearly and knew exactly how they wanted to attack it.

It was clear who the winner in this space was going to be. I had to join Serval.

Why Serval Works: The People

It’s been a little over a year since I joined, and I have had the privilege of being a part of a rocket ship that has rapidly evolved from the team of three that comfortably fit into a 200 sqft WeWork to a Sequoia-backed unicorn with so much demand that our rapidly growing team of AE’s have still not had to pick up the phone once. 

What’s driven that growth is the people. I have no doubt that we have many future founders in the making. I feel fortunate to work with such smart, high-agency, deeply customer-obsessed coworkers who take real ownership of their work.

What Ownership Looks Like

That ownership defines what it means to be an engineer at Serval - we run lean. I like to say that every engineer is a “full-stack employee”. We talk to customers, work with design, plan launches, and support adoption. There is no handoff culture, and there is no one there to pick up your slack - for better or worse. You own what you build, end to end.

As an example of ownership: when I joined Serval, one of our first design partners was using an incumbent product for privileged access management (a product that enables just-in-time access to systems), and to be frank, that tool sucked. I say this as someone who used to use the tool myself. It was slow, unintuitive, and constantly broke my flow. I saw an opportunity to build a better alternative that integrated into our ticketing system, and I got to work. A month later, we showed them a demo, and shortly after that, they purchased a full implementation of Serval, a total rip and replace of the legacy product with our integrated solution playing a pivotal role in that decision. Winning that deal was great, but getting to replace a product I personally disliked with something that’s actually good? No greater feeling.

Engineers 🤝 Customers

What makes moments like that even better is how close we are to customers. Engineers join customer calls, live in shared Slack channels, read feedback, handle requests, and iterate constantly. You don’t just ship code and move on; you also see how it changes how people work.

There’s still a lot more product to build and many more people to hire. We are still a lean and efficient team, building a business with massive ambition. You learn more here than anywhere else because you do more and can see the immediate impact of what you’ve built. Working at Serval is certainly not easy, and it’s not for everyone, but the growth and opportunity here are unparalleled.

I invite anyone who also gets excited about this type of work to join us!

Raising the automation ceiling

What we learned building proactive agents

Introducing Catalyst: Automating a task forever should be easier than doing it manually once

Automation tools have been around for decades. Serval changes the math on when it’s worth reaching for them - by making tasks easier to automate than do manually once.

Carl Eschenbach's Blueprint for Building Lasting Companies in the AI Era

From scaling VMware to $7B and serving as the CEO of Workday to investing in the future as a partner at Sequoia, Carl Eschenbach shares the principles he's carried across four decades of building and scaling enterprise technology's most enduring companies.

Hire High-Agency People

I have 11 direct reports, while our CTO Alex has somewhere around 30, and I expect those numbers to increase as our team grows. 

Do the hard things, always

How Serval is building a universal automation platform to eliminate manual operational work across companies.

Jake Stauch and Alex McLeod

Serval’s Three Operating Principles

We don't have a culture deck. We have three operating principles.

Serval Start

Introducing Serval Start: A New Path for Aspiring Founders

A two-year program for builders who want to become founders — before they have a company to build.

Following the Founders: Why I Joined Serval

Founding Engineer, Kaz Hishida, tells the story of why he joined Serval.

Partnering with Serval: Empowering IT for AI Enterprise Automation

Jake, Alex and their team are giving IT teams the power to bring AI automation from their own department to every part of the organization.

Serval’s Next Chapter: Raising $75M to Build the New Era of Enterprise Automation and Service Management

We helped customers automate more than 50% of their tickets. Sequoia took notice.

Introducing Serval's AI-native access management

Serval's AI-native access management centralizes operations and improves security for IT and security teams

Gartner IT Symposium Recap: Why it matters that Serval is AI-native

Serval's AI native infrastructure provides huge benefits over legacy ITSM platforms.

General Catalyst Article: Doubling Down on Serval: Building Intelligent IT Agents for the AI Era

Investor, General Catalyst posts about Serval's Series A launch

TechCrunch Article: Serval raises $47M to bring AI agents to IT service management

TechCrunch announces Serval's Series A

Announcing $52M Total Raised to Deploy AI Agents for IT

Serval adds $47M in Series A funding, led by Redpoint Ventures with participation from First Round, General Catalyst, Box Group, Bessemer Venture Partners, Chemistry, and others.

Automate 80% of IT tickets in 24 hrs

At JNUC 2025, Serval CEO Jake Stauch showed how IT teams use Serval’s AI agents to automate 80% of help desk tickets in 24 hours. From access requests to onboarding to Jamf-specific workflows. The session highlighted how Serval unifies ITSM, workflow automation, and access management into one secure, AI-native platform used by companies like Perplexity and Verkada.

Oktane Takeaways: Serval + Okta for AI-Native Automation

How Serval works seamlessly for Okta customers

AI Agents for IT: Vibe Coding Verkada Automations with Serval

You don’t need to code to build the Verkada workflows of your dreams. Build automations from natural language prompts, unlocking the potential of Verkada’s APIs.

New Integrations for Enterprise IT: Microsoft, ServiceNow & Workday

Serval integrating with Microsoft, ServiceNow & Workday to support enterprise IT

Introducing Prebuilt Workflows

Installable, ready-made workflows for easier onboarding

Introducing Slack Shortcuts and Manual Ticket Creation

New tools for creating tickets in Serval

Introducing Manager and Multi-step Approvals

New approval features ensure robust controls over AI tool access

Is this the end of IT tickets?

See how IT ticketing is evolving with the deployment of AI agents

Serval Team Member Spotlight: Teddy Wahle

Celebrating Teddy's achievements

Introducing Serval Silent Mode

Keep Serval AI in the background and tag for help when needed

Introducing AI Feedback

Collect user feedback on Serval's AI agent and track changes in a real-time dashboard

Introducing Serval's New Public API

Create tickets from anywhere, embed AI resolutions, and sync users at scale with a single set of REST endpoints and webhooks.

Serval ticketing integration with Jira Service Management and Freshservice

Introducing Serval Integration with Jira Service Management, Freshservice, and Linear

Take advantage of Serval's AI capabilities without replacing your existing ticketing system

Introducing Private Serval Messages with Team Routing

Your own private help desk - for all your requests

Introducing Tasks in Serval Tickets

Say goodbye to Jira checkboxes. Serval tickets now track manual tasks.

Introducing GitHub Automations

Automate GitHub PRs and more from a help desk request

Serval Team Member Spotlight: Derrick Liu

Celebrating Derrick's achievements

Introducing Third Party Knowledge Base Integration

Serval's AI agent answers employee questions using docs from Notion, Confluence, etc.

Introducing Request on Behalf Of

Run workflows on behalf of other users - with approval

automation vs deflection help desk

The Difference between Automation and Deflection in the Help Desk

They not like us

Migrating from Jira Service Management to Serval

It's easier than ever to modernize your ITSM

AI to Help Humans Work Better - Not Take Jobs

AI enables otherwise impractical best practices in IT and security

Introducing Ticket Auto Updates

"Quiet AI" for the modern ITSM

Introducing Serval’s AI-Powered Email Help Desk

AI resolutions to any help desk request over email

Serval Team Member Spotlight: Sebastien Lajeunesse-deGroot

Celebrating Sebastien's achievements at Serval

Introducing Email Support, Internal Notes, Merging, and Image Attachments

Latest features add more capabilities for Serval ITSM

Serval Copilot

AI superpowers for human agents

Introducing Image Recognition

Serval now diagnoses and resolves help desk requests from a screenshot

Serval Team Spotlight: Kaz Hishida

Celebrating Kaz's achievements at Serval

AI Insights

Serval AI categorizes historical tickets and highlights automation opportunities

Making IT Automation Safe and Secure

Guardrails are key to deploying AI in the ITSM

Analytics, Public API, and Serval for Serval Automations

Latest updates for Serval power users

Suggested guidance

Natural Language Approvals, Automated Knowledge Base Updates, and Version Control

New features for help desk automation

Automating the Automation for IT

Natural language workflow builder eliminates friction in building IT automations

Introducing Serval

AI to give IT superpowers

Serval Achieves SOC 2 Type 2 Compliance

Continuing our commitment to data security

Scheduled Workflows

Run workflows on a recurring schedule

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What will you build?

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What will you build?

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